News Article Writing for Cityportal

logo cityportal

Brief

Cityportal is a well-established local news website serving the community of Velika Gorica, Croatia. Their current content strategy primarily focuses on regional news, events, and topics directly impacting the local populace. Recognizing the opportunity to broaden their readership, increase engagement, and enhance their overall value proposition. To expand their content with broader topics, they have hired us to provide them with our news article writing services.

Solution

The primary goal of this project is to provide Cityportal with high-quality, original news articles covering a broader spectrum of topics, thereby achieving the following objectives.

1. Expand Content Scope: Introduce new content categories beyond strictly local news, potentially including (but not limited to):

  • National news and current events (with a potential local angle where relevant)
  • International news and global affairs (with a potential local angle where relevant)
  • Business and finance
  • Technology and innovation
  • Culture, arts, and entertainment
  • Health and wellness
  • Environmental issues
  • Travel and tourism (potentially highlighting destinations beyond the immediate region)
  • Human interest stories
2. Enhance Brand Perception: Position Cityportal as a more comprehensive news source, offering valuable content beyond immediate local happenings.
3. Support Content Calendar Diversification: Provide a consistent flow of varied content to complement their existing regional coverage and fill gaps in their editorial calendar.
4. Potentially Attract New Advertising Opportunities: A broader audience base may attract a wider range of advertisers interested in reaching diverse demographics.

Project Duration

Month-to-month basics

Services

News Articles Writing, Content Writing, Copywriting

Result

You can find all of our articles here.

Content

Scroll to Top